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Fun Logo / ID Promotional

512 Wheelie Crew

Early this year Freddy Fred of @CapTexCruisers hit me up for a logo for his new cycling club – The 512 Wheelie Crew of Austin, Texas, a part of the national #BikeLife movement. It could be described as a re-birth of BMX & Freestyle of the 1970/80s but on bigger wheels and a younger set riding wheelies for #Blocks and #Surfing handlebars on the asphalt waves. There are plenty of #Over40Pilots getting their #WheelUp as well. 🙂

If you’re ever in central Texas on a Thursday or Sunday and some rambunctious riders cruise by on #OneWheel with #OneGear- make sure and tag the @512WheelieCrew of Austin Texas. #SEBikes #BikesBringBonds #OneSpeedIsAllYouNeed

Taking into account the usual ID considerations like simplicity, memorability and uniqueness, this logo would be plastered all over urban areas and surfaces, so something familiar (Texas flag/colors) and the State Capital silhouette (another one, puleeze) with an urban style (Graffiti font) would fit right in.